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BAGGED WINE BEGINS SELLING BLIND TASTING KITS ON AMAZON.COM

 Consumers can Purchase Blind Wine Tasting Kits Online For the Holiday Gift Giving Season

 NEWPORT BEACH, Calif., November 12th, 2003 – Building on the success of its wholesale business, Bagged Wine announces the availability of wine tasting kits on Amazon.com.

 According to Jim Kennedy, Bagged Wine’s President and Founder, “Since the introduction of our first products, we have considered selling directly to consumers.  When Amazon.com contacted us, we were honored - they have a great reputation and a huge retail presence.”

Bagged Wine’s Blind Tasting Kits consist of high-quality, stain-resistant, numbered velvet bags with cord lock closures for blind wine tasting.  Bagged Wine’s products include the “Starter” Blind Tasting Kit with 5 bags and a score pad that will retail for  $19.95 on Amazon and the “Collector” Blind Tasting Kit with 20 bags that will retail for $64.95 also on Amazon. 

“I can't emphasize enough the importance of blind wine tasting in this time of confusion in the wine industry.  From the Charles Shaw phenomenon to the general consensus of over priced wine, consumers can be confused and even misled by the bottle.  Labels are simply a way to identify wine, though they bring with them the great ability to influence and confuse wine drinkers. Blind tasting is the only way for consumers to judge wine accurately and impartially, “ according to Mr. Kennedy

Bagged Wine’s Blind Tasting Kits are available though wineries, fine wine retailers, and directly from Amazon.com or www.baggedwine.com.